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Paid advertising on Google and Meta platforms puts your business in front of customers actively searching for your services. DG Tech manages end-to-end Google Ads and Facebook/Instagram ad campaigns—from strategy and audience targeting to creative development, budget optimization, and performance reporting.
We work with B2B service companies, IT firms, educational institutions, and local businesses across India to generate qualified leads, drive website traffic, and increase brand awareness. Campaign structures follow best practices for Search, Display, Performance Max, and Meta lead generation objectives.
Transparent monthly reporting shows impressions, clicks, conversions, cost per lead, and ROI metrics. We continuously test ad copy, audiences, and landing pages to improve results within your advertising budget.
What we deliver
- Google Search, Display, and Performance Max campaigns
- Facebook and Instagram lead generation and traffic ads
- Keyword research and negative keyword management
- Audience targeting: demographics, interests, and remarketing
- Conversion tracking via Google Tag Manager and Meta Pixel
- Monthly performance reports with optimization recommendations
Why it matters
- Immediate visibility for high-intent search queries
- Precise audience targeting reducing wasted ad spend
- Measurable leads and conversions tied to ad investment
- Professional ad creatives aligned to brand messaging
- Continuous optimization improving cost per acquisition
- Expert management saving internal marketing team time
Scope of work
Engagements are scoped to the site, device count, and the support hours you need. Typical activities for Google & Facebook Ads include:
- Business goals, budget, and audience definition
- Account setup or audit of existing ad accounts
- Keyword and competitor research for Search campaigns
- Ad copy, creative, and landing page recommendations
- Campaign launch with conversion tracking verification
- Bid management, A/B testing, and budget pacing
- Monthly reporting and strategy review meetings
Tools and platforms
We work with the equipment and software already in your environment, or specify hardware we can supply and install.
Google AdsGoogle Analytics 4Google Tag ManagerMeta Business SuiteFacebook Ads ManagerLooker StudioCanvaSEMrush
How the work runs
A short, repeatable sequence so you know who is on site, what gets handed over, and how support continues.
- 1
Strategy & Account Setup
Campaign objectives, budgets, and tracking requirements are defined. Ad accounts and pixels are configured.
- 2
Research & Creative
Keywords, audiences, and ad creatives are developed and approved before campaign build.
- 3
Campaign Launch
Campaigns go live with conversion tracking validated. Initial bids and budgets are set per channel.
- 4
Optimization
Performance data drives bid adjustments, ad rotation, audience refinement, and negative keyword additions.
- 5
Reporting & Planning
Monthly reports summarize results. Strategy sessions plan next-month tests and budget allocation.
Frequently asked questions
For meaningful data in Indian markets, we recommend a minimum of ₹30,000–₹50,000 per month in ad spend for Google Search, plus management fees.
Need Google & Facebook Ads?
Tell us the locations, current setup, and the outcome you need. DG Tech will confirm scope, timeline, and whether a site survey is required.
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